Where it shows
Where it shows takes any combination of:
- On a product page — under the price, above the add-to-cart button.
- On shop and category listings — under each product in the grid, drawn small so it cannot push the layout about.
- A bar across the top of the site — the first campaign with this placement, and only one, because two bars fight for the same strip.
- Above post and page content — everything that is not a product.
Which products narrows it to a category, a tag or particular products, chosen by name rather than by ID. A parent category covers everything inside it. Never on these products always wins.
And which pages
Placements say where on a page a timer goes; page rules say which pages it is allowed on at all. Leave Show it on Everywhere on the site and a campaign is limited only by its placements. Choose Only where I tick below and you get three lists, all built from your own site:
- Places — the front page, the blog index, search results, the 404, and, with WooCommerce, the shop, the basket, the checkout and the account pages.
- Kinds of content — any single product, post or page, including any post type of your own.
- Archives — product categories, tags, and any taxonomy of your own.
Quick exclude ticks the places most often left out — the basket, the checkout, the account pages. A place chosen above, or chosen for you by a preset, cannot be ruled out here: it greys out rather than cancelling itself.
But never on these always wins, and is the quickest way to say the thing most shops want: a sale bar everywhere except the checkout.
Addresses to keep it off takes one path per line, with standing for anything — the same shape you already know from redirects. /account/ keeps it off every page under /account/. It is matched against the path only, so it works whatever your domain is, and it is not a regular expression: a mistyped one is a rule that matches nothing rather than a rule that matches the site.
And who sees it
Screen sizes limits a campaign to desktop, tablet or mobile. Leave all three clear for every size. It is decided by the width of the window rather than by guessing from the browser, so a narrow desktop window counts as narrow and the answer survives page caching.
Visitors limits it to people who are signed in or signed out. Tick Signed in and Only these roles appears underneath — the role list is your own site's. A role is something only a signed-in visitor has, so the question is not asked until it can be answered.
There is no schedule here: a campaign already has its own dates, and a second set beside them would only be a way to contradict the first.
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