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Answer

Can the timer link to the sale, or send people somewhere when it ends?

Updated Countdown Timer 1.12.0Tested with WordPress 7.1

Both. Link text and Link address, under Text, put a button beside the clock in every placement, the top bar included. When the timer ends → Go to another page sends a visitor who watches it reach zero to the Page address you give, once. Somebody who opens the page after the end is not sent anywhere, and a timer in a shop listing, or one following a variable product's variations, never takes a shopper away from the page.

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Countdown Timer

Countdown timers that run to your real sale dates, on a product, across the shop, or as a cart timer at the checkout.

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The product page for a Kangaroo Pocket Hoodie, reduced from $52 to $42. Under the price, the heading Sale price ends in sits above four dark flip tiles counting days, hours, minutes and seconds. A red ribbon across the top of the page reads: Autumn sale on hoodies and beanies ends in, with a running clock and a Shop the sale button.